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salesforce.com CRM Solutions
Each of these salesforce.com
CRM solutions are grounded in best practices collected from hundreds of thousands of sales professionals supported over three decades. You will increase the velocity of your sales cycle, eliminate sales bottle necks and maximize your sales team’s effectiveness in less than 30 days.
Baker Sales Systems will help you:
- Significantly expand
the capacity of your sales, marketing and
business development teams
- Improve the
efficiency of your sales prospecting funnel
- Dramatically decrease
your sales cycles
- Promote selling
clarity, motivation and sales proficiency
- Expand the geographic
reach of your marketing, sales and customer
services organizations
- Dramatically reduce
the time required to roll out sales improvement
initiatives
Many of the processes in a business are seldom streamlined
and as efficient as they can be. A company will often use a
number of different pieces of software for various tasks and
departments. E.g. Accounting may use Sage or some other
accounting software and sales may use Excel to store client
details. Any one program may be severely limited to what it can
do for that area and is certainly not specialized for each
department. For instance, many bespoke programs like Sage may
not be able to interact with other programs at all. Immediately
we have a problem where an invoice can't be directly tied to a
sale on the system, and so such an action would have to be done
manually by the admin department. Job Costing is another
application with severe limitations when it comes to putting
orders together for multiple items for the same customer.
Personal information often has to be typed out several times,
each time being exactly the same information which is needless
repetition that dramatically wastes the admin's time!
Home built CRM (Customer Relationship Management) system can
specifically target every process such as those mentioned above
within the business, no matter how big or small. All that wasted
time adds up and can be eliminated if a CRM is carefully
designed and implemented properly. At each stage of development,
it should be reviewed by everyone, not just the developers or
the managing director.
A bespoke CRM system will always be superior to a commercial one
that is made as a general CRM for business. The reason is that
such CRM systems are often bloated and have far more things than
what a given company may need. This means more time spent
learning the CRM by the staff and a higher cost for the software
because of features that will not be used. In-house CRM systems
are specially tailored to every aspect of the business and
because it's in-house, the IT department or the person who made
the system can easily alter it and add things to it as the needs
of the company change.
These CRM systems are often more secure because they are kept on
the company's server which is in a secure location, and internet
access from the outside world may be forbidden. At the very
least it will be (or should be!) firewalled.
CRMs can be developed in a number of languages such as C, PHP
and Java. A web based language is often preferred because of its
cross-platform compatibility, provided that it has been tested
in a range of web browsers beforehand! Java is also a good
choice because of its compatibility thanks to the Java Virtual
Machine, but having a system developed in Java is often more
costly because of the higher skill set needed to make it.
Having the perfect CRM system in place can eliminate the need to
hire more staff, at least for the time being. It can even render
some staff redundant, so don't be surprised if some of your
staff aren't to happy to hear about it if they are clued up on
CRM!
Source: Tom C W Higgins
link
Contact us for a free sales and marketing consultation on the effectiveness of your current go-to-market strategies and to discuss how our RevGen
Sales Systems can improve your bottom line.
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