RevGen by Baker Sales Systems...What People Are SayingArizona Biltmore, May 2009:
"Despite our desire (as sales people) to immediately get to the
"booking of business" aspect of the call, the RevGen training
has encouraged me to be LESS transactional in an effort to get
"higher" earlier on with the client. By doing so, we will have a
much deeper understanding of the client's OVERALL needs and
create more rapport and comfortabllity In doing business
together now AND in the future. ..Establishing credibility as
quickly as possible in the call is key to keeping the client on
the phone. Open-ended questions are critical to engaging the
customer."
Nicole Swaim, National Sales Manager - Southeast
"RevGen reminds you how important it is to stop and just
listen. let the client do all of the talking. Through open-ended
questions it was easy to accomplish!"
Alex Moro. Associate Director of Sales - Northeast
"I appreciate the back to the basics approach of RevGen.
Specifically, the research prior to calls, scheduling blocks of
distraction free time to do the calls, the focused purpose the
MarCom provides, building rapport through dialogue from the
customers' organizational environment and building credibility
by naming specific programs the customer is involved with."
Dave Ogleshv. National Sales Manager - Midwest
"I thought the RevGen training was good and helped me to
take a new approach when soliciting. Don't Just ask 'what do you
have for me,' but how are they doing and even though you may not
have something for us now, let me know when we can touch base
again."
Wendy Rhode. National Sales Manager - Small Groups North
East, Mid Atlantic. 6 South East
"I think the clients liked the MarCom because it was targeted
to their industry."
Jodi Thomas. National Sales Manager - Small
Grown West Coast & Midwest
Hilton San Francisco, May 2009
"What I most like about this approach is that It is so focused
and targeted, narrowing down to a few vs. the masses. I see so
many companies offering hot dates, and value dates, and
incentives, and one promo after another to our clients, they are
being inundated with these offers. And the clients are not
impressed. This process will differentiate us from the pack and
give us the best opportunity."
Karen Batman. Assistant Director of Sales - Pharmaceutical
and DC Market
"This kind of soliciting feels so much more manageable than
attacking a list of 1,000 random customers. It also focuses us
to really get a good understanding of the market we're selling
to. a step that is grossly overlooked in cold calling."
Jessica Parr, Senior Sales Manager. Technology NF Market
"I thought the RevGen process was great to really peel down
the layers of the marketing scheme and see how we are setting
ourselves apart from the competition especially in times when
people are just giving the house away. It was a great refresher
in soliciting and approaching clients so that we don't just let
them walk away with out getting any information from them. The
sessions with Claire and Ann I thought were at a very basic
level of things we should already know and be doing but again it
was a good refresher to stare actually implementing it."
Jessica Colmenares. Senior Sales Manager - Technology West
Coast
"As someone new to sales. RevGen really helped me understand
how to better connect with clients. I found that the need to
understand the overall picture/conditions in our clients' market
really plays an important part in keeping connected with them. RevGen
just gave me a fresh way to view having conversations
with the people that I am working with."
Melodic Baioni, Conference Sales Manager
• East Coast
"RevGen is a great tool for developing sales people's
knowledge and understanding of how to do direct sales efforts
organizationally vs. on the event level which will enable us to
further advance our relationships and value to our customers
long term."
Scott Baublitz. Director of Sales and Marketing
more testimonials...
.
